About Matcha Quality and Pricing
We remain committed to offering only authentic Japanese matcha and work exclusively with reputable tea producers in Japan who possess extensive experience and a long-standing history of tea making.
Our philosophy is always quality-driven, with a strong emphasis on matcha’s aroma, flavor, and overall balance. Whether for traditional tea ceremony use or commercial applications, quality and flavor performance are consistently our top priorities. Our aim is to provide customers with Japanese matcha they can trust and enjoy over time.
In general, high-quality matcha is crafted under higher production standards—expressed in taste, aroma, and appearance. High-quality matcha offers a more pronounced fragrance, a smooth and well-rounded flavor, minimal bitterness and astringency, and a rich umami with a long, lingering finish. Its color is also noticeably green.
These qualities are achieved through meticulous production processes, including the careful selection of tea leaves, extended shading during cultivation, etc.
Because production requires significant time, skilled labor, and resources, these efforts are ultimately reflected in the matcha’s overall positioning and quality expression.
